SAN DIEGO, May 13, 2010 – Local San Diego Real Estate Company, HomeReach.com is proud to announce they have been awarded the National Association of REALTORS®’ (NAR’s) Green Designation, the only green real estate professional designation recognized by NAR.
Going GREEN has been a commonalty in many different industries and now we are even seeing a significant difference in real estate. The decision by CEO, David Tal to go GREEN highlights HomeReach.com’s ability and desire to continue to be on the forefront of an ever-changing real estate industry here in San Diego. This continuous drive to evolve and revolutionize the real estate market is directly related to the “sharing is caring” philosophy that HomeReach.com has committed to provide to the San Diego community.
Tal expresses his enthusiasm for receiving this award, “As one of San Diego’s first GREEN Brokers, I’m happy to announce that we are leading the way for greener and more environmentally conscious real estate transactions. We can also educate our clients on ways to save green by going green. It’s all part of our “Sharing is Caring” company culture.”
David Tal and HomeReach.com achieved this prestigious designation after completing a course designed specifically for REALTORS®. The courses were created in collaboration with a multidisciplinary team of industry experts from across the country; ensuring designees gain comprehensive knowledge of green homes and buildings and issues of sustainability in relation to real estate.
More specifically, Tal was trained in understanding what makes a property green, helping clients evaluate the cost/benefits of green building features and practices, distinguishing between industry rating and classification systems, listing and marketing green homes and buildings, discussing the financial grants and incentives available to homeowners, and helping consumers see a property’s green potential.
HomeReach.com’s company culture, “Sharing is Caring” has now been elevated from not only sharing its commissions with their clients, but now saving them additionally by Tal’s Green certification, “As energy costs rise along with concern for the environment, homeowners are looking for innovative ways to save money and live responsibly,” said Dick Gaylord, NAR’s immediate past president. NAR’s Green Designation was developed in response to growing consumer awareness of the benefits of resource-efficient homes and buildings. The designation helps consumers who care about energy efficiency and sustainable building practices identify REALTORS® who can help them realize their green real estate and lifestyle goals.
“We urge San Diegans to not only go online and begin searching the San Diego market, but at the same time begin interacting with our agents so we can assist in the buying experience,” Tal advises. Next time you are searching to buy or sell, ask yourself: Am I GREEN? Visit HomeReach.com to begin buying the green way; more GREEN both in your pocket and your home.







